MAGAZINE SEMINAR - LEARN HOW TO START A MAGAZINE ON A SHOESTRING!! – Los Angeles

How to Start a Magazine on a Shoestring is designed for aspiring small circulation (5,000 to 100,000 copies) magazine publishers or anyone who desires to learn more about magazine publishing and the processes involved in launching a successful publication. The seminar is designed to provide students with a comprehensive overview of the creative processes involved in the conceptualization, formulation and subsequent distribution of a consumer magazine. Upon completion of the seminar participants will be competent in all the major steps required to effectively launch a consumer publication in the US market. Emphasis will invariably be placed upon print magazines as opposed to internet magazines (e-zines) and those cost cutting strategies/techniques that will enable participants to substantially reduce the amount of initial investment capital needed to successfully launch and distribute a consumer magazine.     A Partial List of Topics Covered:·         Trade magazines vs. Consumer magazines·         Developing a Logo·         Determining the frequency·         Determining the trim size·         Choosing the paper stock·         Cover Coatings: Varnish, Aqueous, Film Lamination and UV·         Getting a trademark·         Obtaining an ISSN·         Inexpensive magazine layout software ·         Determining the parts of a magazine·         Editorial Content·         Digital vs. Offset printing·         Creating an effective printing quote·         Paid vs. free distribution·         How to choose a distributor·         Creating a Media kit·         Free demographics·         Determining Ad rates·         Submission guidelines·         How to target advertisers 

Location:

Los Angeles City College

Date: April 19 - May 3 & 17

Time: 9:00AM to 3:00PM

Seminars are one Saturday only!

Cost: $45 - Fee includes free refreshments!

For more info / register:

Phone: (310) 628-5621

email: magazinestartup@aol.com